Beat the Heat with a Twittering Tweet

As things heat up this Spring heading into Summer so its these tweeting season courtesy Twitter.com. As you know, Myspace and Facebook have their loyal following but there is something about Twitter with its 150 character limit and drive-by, drive-thru mentality that is quite an attraction to many. It’s so attractive in fact that Larry [...]

Powerset Semantic Search of Interest to Microsoft

There is an article on CNET that speculates that Microsoft may be interested in acquiring Powerset, which is close to publicly rolling out its semantic search engine. The early reviews of the Powerset semantic search have been favorable. Instead of basing its search results on keyword as Google does, Powerset uses word relationships, concepts and [...]

Optimizing a Web Page for Too Many Keyword Phrases

When a client comes to me complaining of low rankings, one of the first items I check is to see if their homepage or any other page is optimized for too many keyword phrases. The client may have tried to optimize the page themselves, had a friend do it, had an SEO do it that [...]

How Not To Be Cheated in Link Trades

Every day I get a dozen or so email offers for reciprocal link trades, which mostly offer me the short end of the stick. These emails are quickly deleted. But, there generally are a couple during the week that will pass the test of being truly reciprocal. So, I’m letting you know what I look [...]

SEO in 4 Simple Steps

SEO has always been composed of four simple steps, so simple that anyone can do it. Over the past 10 or so years, many SEO techniques have come and gone. Some white hat techniques have changed into gray or black hat over time because of the changes in direction of the search engine algorithms. But, [...]

SEO Guarantees

Customers often ask their search engine optimization professionals for guarantees before signing up. This is understandable since the customer is spending a considerable amount of money in order to improve their rankings and bring more targeted traffic to their website. What customers who are new to SEO, don’t often understand, though is that SEO professionals [...]

Search Engines Enjoying April Fool’s Day

Ask.com has decided to roll out RhymeRank saying this new technology will help out rappers and poets and lead Ask into head-to-head competition with the major search engines. According to Ask, “Aspiring rappers and poets are a huge, untapped market,” said lead engineer Keith Hogan. “Someone will win a Grammy one day using this product. [...]

Search Engine T-shirt Competition Heating Up

On the lighter side of things, Search Engine Journal is holding a t-shirt competition with many humorous entries. So far, many of the t-shirt ideas revolve around Google and PageRank as can be expected, but some wander off into other areas as well. You can also check out my entries, number 56 on the list. [...]

The Great Firewall of China According to Sergey Brin

In order to be a part of the Chinese search market, Google will need to censor certain results from the eyes of the searchers. This is according to Google co-founder, Sergey Brin. At the World Economic Forum in DAVOS, Switzerland, Brin said that Google has had a change of heart and will now censor some [...]

New SEO Contest A Brewin’

Well, I don’t usually report on this sort of thing, but there has just been announced a new SEO contest in the works similar to the “nigritude ultramarine” contest a few years back. The new keyword phrase will be announced on January 15, 2005 at noon, PST. This new SEO contest targets Google and the [...]