Yahoo Offers Free Websites with Local Listings

In order to encourage businesses to sign up with Yahoo! business listings at a local level, Yahoo! Local is giving away a free 5-page website to businesses who sign up for their services. According to Yahoo! you can “Promote your business to highly qualified prospects in your area by listing your business on Yahoo! Local. [...]

Yahoo! Announces Search Engine Update

On March 31, 2005, in the new Yahoo! Blog, Tim Mayer announced that Yahoo! was starting to release its new updated search results. According to Mayer, this was no bologna or April Fools joke, either. Mayer stated, “Danny Sullivan of Search Engine Watch had asked search engines to provide an algorithm ‘weather report’ in his [...]

Yahoo! GoTo Re-brand Overture – Again

Yahoo! which owns Overture has announced that it intends to re-brand its PPC search engine with the name “Yahoo! Search Marketing Solutions”. According to Yahoo! this move “will bring together its sponsored search offerings and Yahoo!’s listings submit products under the new banner. Through Yahoo! Search Marketing Solutions, advertisers of all sizes will enjoy convenient [...]

Irish Setter Sites on Yahoo! – Dublin Dubbed New HQ

The Irish have set their sites on Yahoo!, winning a contract that will create 400 new jobs over 5 years. Yahoo!’s European headquarters will be quartered in Dublin, populated mostly by graduates with skills in website editorial, information technology, financial services and customer support. Yahoo!’s decision to dub Dublin their new European Vacation home centered [...]

Yahoo! Contextual Search In Context

Yahoo! has just unveiled a new beta, Yahoo! Contextual Search or Y!Q as they call it. This new product offers results from your search along with related search terms right underneath the search box. If you go to the beta search and do a search for “baseball” for instance, not only will you receive results [...]

Yahoo!’s Profits Increased 62-Percent This Quarter

During the fourth quarter, Yahoo!’s profits increased 62-percent over the fourth quarter of 2003. This is just another piece of evidence that the search engine wars are heating up. Yahoo! attributes its success to the introduction of more products and the relevancy of its search results. Google doesn’t seem worried, though, as Larry and Sergey [...]